This is a very interesting article to re-read in light of recent events:
Confronting Ghosts of 2000 in South Carolina , by Jennifer Steinhauer, New York Times, Octboer 19, 2007
In that fateful primary election, Senator McCain decided to go negative against then Governor Bush in response to the gutter level attacks he was under. The strategy backfired, as it has this time. But interestingly, this time McCain was not provoked to go negative. He was just losing. So what did he really learn in South Carolina?
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